We accept artwork files in the following formats
- Adobe Illustrator CC 2020 earlier versions (.ai)
- Adobe Photoshop CC 2020 and earlier versions (.psd)
- Adobe Acrobat PDF files* (.pdf)
- .EPS (save Photoshop .eps with “JPEG maximum quality”)
- .JPG (save with highest quality setting)
- .TIF (save with LZW compression)
*PDF must be saved with “Preserve Illustrator Editing Capabilities” checked otherwise banding and clipped images will occur.
- Fonts / Text – set type in InDesign or Illustrator, not Photoshop.
- Supply your fonts or convert fonts to outlines. Please note we cannot edit text that is converted to outlines.
- Scale your file at 100%. If not possible, set scale at 50% or 25% and indicate the actual size and scale in your file.
- Images should be a minimum of 100 DPI at final size.
- Link (don’t embed) images in InDesign or Illustrator and supply the links.
- Embed your working colour profile in your files.
- Transparencies or Gradients used in Illustrator sometimes create unknown printing results. See below for more info.
- Specify critical colours as Pantone swatches from the Pantone Solid Coated swatch book within your application.
- Include a minimum 1/8″ bleed. Some products require more bleed; please confirm before setting up your files.
At the finished output size, use the following resolutions as a guide:
- Banners 75-150 dpi
- Decals 300 dpi
- Point-of-Purchase graphics 300 dpi
- Trade show graphics 150-300 dpi
- Vehicle graphics 150-300 dpi
- Window, wall or floor graphics 75-150 dpi
- Digital printing processes convert Pantone and RGB colours to CMYK
- Files may be sent in CMYK (with Pantone #’s noted), RGB (with profiles embedded)
- When specific colour matching is desired you must supply a CMYK composite quality printout, original images and/or PMS colours.
Gradients are smooth blends from one colour to another. They can add depth and visual interest to a design. Producing smooth gradients without noticeable abrupt changes in colour (sometimes referred to as ‘stepping’ or ‘banding’) can be sometimes be difficult, depending on several factors:
- The amount of colour shift vs. the length of the gradient
- The output device and media type
- Other elements in the file (transparency, blending, etc.)
In general, gradients created in Photoshop are more reliable, but can increase your file sizes significantly.